Paramount And Twitter Team Up For First-Ever Tweet Movie Sneak Preview of Film ‘Super 8′
Hollywood — Paramount Pictures and Twitter announced today sneak preview showings of the movie SUPER 8 for 1-day only on Thursday, June 9th, in advance of the film’s scheduled nationwide release on Friday, June 10th. The companies have designated the hashtag #Super8Secret, which Paramount has also sponsored as a promoted trend, allowing Twitter’s global user base a direct link to buy tickets to the advanced previews.
“With SUPER 8, J.J. and Steven have created a really fun and engaging movie for all ages,” said Rob Moore, Vice Chairman of Paramount Pictures. “We are excited to finally get it out into the marketplace and using this sneak preview promotion with Twitter to kick start the film’s release, is an unprecedented way to get people into theaters and talking about the movie.”
