Mission: Unveiling Tiffany’s Iconic Blue Box
GLOBAL — Whether Christmas, a birthday, or an engagement, no bow embellished box is more coveted than the iconic Tiffany Blue box. In a soft shade of blue, it teeters between pastel green and pale turquoise, but is a subtle blend of both. The famous hue known simply as "Tiffany Blue" was featured on the cover of the first Blue Book – an annual publication showcasing the latest from the jeweler – in 1845, making it the first mail order catalogue distributed in the U.S.
The Tiffany Blue box was introduced in 1853. Many young woman dream to one day be gifted this chic cube. Inside, a signature Tiffany setting that elevates the diamond so eloquently that its luster is captured by the light and the result, a radiant treasure. But, what is a treasure without the unforgettable packaging?
Founded in New York 175 years ago, but known worldwide, Tiffany & Co. is part of our social fabric, from American dignitaries such as 32nd president Franklin Roosevelt, who graced Eleanor Roosevelt with the little blue box for their engagement in 1906; and British royalty including Kate Windsor, the Duchess of Cambridge who presented William Windsor, the Duke with a prize following the Foundation Polo Challenge in 2011.
Even the big screen has given a nod to the allure of Tiffany's. Remember the little Truman Capote film known as "Breakfast at Tiffany's" (1961) starring Audrey Hepburn, whose whimsical character Holly Golightly stood outside the famed store holding a pastry, oh if only it had been a little blue box – it's the epitome of chic with a legacy and heritage as vast as the dreams many have of receiving it.
It's nice to know that not only does a knight in shining armor await, but so does that pretty little blue box with an iconic treasure inside.
The Chic Spy
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(Images courtesy of Tiffany & Co.)