PARIS — Louis Vuitton, the French purveyor of luxury accessories has launched an ad campaign for it's dome-shaped "Alma" bag, which was introduced in 1934. The ads will pay homage to bridges in New York, Paris, and Shanghai with a tag line of "Chic on the Bridge."
The ads were shot by Steven Klein and feature models Karlie Kloss, Daria Strokous, Jac Jagaciak, and Iris Strubegger wearing pieces from the pre-fall collection and sporting Alma bags in Taxicab Yellow for New York, French Blue for Paris, and Lacquer Red for China. [WWD]
The Chic Spy
(Image credits: wwd.com)